1. Introduction
Wishminds Technologies (“Wishminds,” “we,” “us,” or “our”) is a software services company that designs, builds, and delivers technology products, custom software development, consulting, and related professional services to businesses worldwide. We are committed to protecting the privacy and personal data of every individual who interacts with us, including visitors to our website, prospective and existing clients, partners, suppliers, job applicants, and users of our services.
This Privacy Policy explains what personal data we collect, why and how we collect it, how we use and share it, how long we keep it, and the rights and choices available to you. It also describes the technologies we use on our website, including cookies and advertising tools such as the LinkedIn Insight Tag, and how you can control them.
We have prepared this Policy to align with global data protection standards, including India’s Digital Personal Data Protection Act, 2023 (“DPDP Act”), the EU and UK General Data Protection Regulation (“GDPR”), and the California Consumer Privacy Act as amended by the California Privacy Rights Act (“CCPA/CPRA”). Where a specific law grants you stronger protections, those protections will apply to you.
By using our website or services, or otherwise providing us with personal data, you acknowledge that you have read and understood this Privacy Policy. Where the law requires consent, we will ask for it separately and clearly.
2. Scope of This Policy
This Policy applies to all personal data processed by Wishminds Technologies in connection with:
- our website at www.wishminds.com and any subdomains, landing pages, and microsites we operate;
- our marketing and advertising activities, including campaigns run on LinkedIn and other platforms;
- our software products, applications, and platforms (the “Services”);
- our sales, support, and business development communications; and
- our relationships with clients, partners, vendors, and job applicants.
This Policy does not apply to third-party websites, products, or services that we do not control, even if you access them through links on our website. We encourage you to review the privacy policies of those third parties.
Note on roles. When we determine the purposes and means of processing personal data (for example, our website visitors and marketing contacts), we act as a data controller / data fiduciary. When we process personal data on behalf of a client under a services agreement, we act as a data processor / data processor, and that client’s privacy policy and our contract govern such processing.
3. Key Definitions
| Term | Meaning |
| Personal Data / Personal Information | Any information relating to an identified or identifiable individual, such as name, email address, phone number, IP address, or online identifiers. |
| Data Principal / Data Subject | The individual to whom the personal data relates. |
| Data Fiduciary / Controller | The entity that determines the purpose and means of processing personal data — here, Wishminds Technologies. |
| Processing | Any operation performed on personal data, including collection, storage, use, sharing, and deletion. |
| Consent | A free, specific, informed, and unambiguous indication of agreement to processing, given by a clear affirmative action. |
| Cookies | Small text files placed on your device to store and retrieve information about your browsing activity. |
4. Information We Collect
We collect personal data that you provide directly, data we collect automatically when you use our website or Services, and data we receive from third parties.
4.1 Information you provide to us
- Identity and contact data: name, job title, company name, business email address, phone number, and postal address.
- Communication data: the content of messages, enquiries, support requests, and feedback you send us through forms, email, chat, or phone.
- Marketing data: your preferences for receiving communications and your responses to our campaigns, webinars, and events.
- Recruitment data: where you apply for a role, your CV/resume, employment history, qualifications, and other information you choose to share.
- Account and Services data: credentials, profile details, and configuration information needed to provide our Services.
4.2 Information we collect automatically
- Device and technical data: IP address, browser type and version, operating system, device identifiers, language settings, and time zone.
- Usage data: pages viewed, links clicked, referring URLs, session duration, and navigation paths on our website.
- Cookie and tracking data: information collected through cookies, pixels, and similar technologies, including the LinkedIn Insight Tag (see Section 8).
4.3 Information from third parties
- Advertising and analytics partners: such as LinkedIn, Google, and other platforms that provide aggregated campaign performance, audience, and conversion data.
- Business and enrichment sources: publicly available professional information and reputable data providers used for B2B outreach.
- Referrals and partners: contact details shared with us by partners or your colleagues for legitimate business purposes.
Sensitive personal data.
We do not intentionally collect sensitive categories of personal data (such as health, biometric, financial account, religious, or political data) through our website or marketing activities. Please do not submit such information to us unless we specifically request it for a defined and lawful purpose.
5. How We Use Your Personal Data
We use personal data only for specified, lawful purposes, including to:
- operate, maintain, secure, and improve our website and Services;
- respond to your enquiries, provide customer support, and fulfil your requests;
- deliver, personalise, and measure our marketing and advertising, including LinkedIn campaigns and retargeting;
- manage our relationships with clients, partners, and vendors, and perform our contracts;
- send you service updates, newsletters, and information about products you may find relevant, subject to your preferences;
- evaluate job applications and manage recruitment;
- analyse usage trends and conduct research to enhance user experience;
- detect, prevent, and address fraud, security incidents, and technical issues; and
- comply with legal obligations and enforce our terms and agreements.
We will not use your personal data for purposes that are incompatible with those described above without first informing you and, where required, obtaining your consent.
6. Legal Bases for Processing
We rely on one or more of the following legal bases, depending on the context and applicable law:
| Legal Basis | When we rely on it |
| Consent | When you opt in to marketing communications, accept non-essential cookies, or otherwise agree to a specific processing purpose. Under the DPDP Act, consent is our primary basis for processing personal data, and you may withdraw it at any time. |
| Performance of a contract | When processing is necessary to provide our Services, respond to your requests, or fulfil an agreement with you or your organisation. |
| Legitimate interests / Legitimate uses | When processing supports our reasonable business interests — such as B2B marketing, network and information security, and service improvement — in a way that does not override your rights and freedoms. |
| Legal obligation | When we must process data to comply with applicable laws, regulations, or lawful requests from authorities. |
Where we rely on consent, you have the right to withdraw it at any time, without affecting the lawfulness of processing carried out before withdrawal. Withdrawing consent may, however, limit our ability to provide certain features or communications.
7. Cookies and Similar Tracking Technologies
Our website uses cookies and similar technologies (such as pixels, tags, local storage, and software development kits) to function correctly, remember your preferences, analyse traffic, and deliver relevant advertising. The categories we use are:
| Category | Purpose | Consent required? |
| Strictly necessary | Enable core site functionality, security, and load balancing. | No — always active |
| Performance / Analytics | Measure traffic and understand how visitors use our site. | Yes (where required) |
| Functional | Remember your settings and preferences. | Yes (where required) |
| Advertising / Targeting | Deliver and measure ads, including LinkedIn and retargeting campaigns. | Yes |
Where required by law, we display a cookie consent banner when you first visit our website. Non-essential cookies (including advertising and analytics cookies) are only set after you provide consent. You can change or withdraw your choices at any time through our cookie preferences tool or your browser settings.
Most browsers let you block or delete cookies and signal your tracking preferences (for example, through Global Privacy Control). If you disable certain cookies, some parts of our website may not work as intended.
8. Advertising and the LinkedIn Insight Tag
We advertise our products and services on LinkedIn and may use other advertising platforms. To run, measure, and optimise these campaigns, we use the LinkedIn Insight Tag, a lightweight piece of code placed on our website.
8.1 What the LinkedIn Insight Tag does
- Conversion tracking: measures actions you take after viewing or clicking our LinkedIn ads, such as visiting a page or submitting a form.
- Retargeting: allows us to show relevant ads to website visitors when they use LinkedIn, based on their interaction with our site.
- Website analytics and audience insights: provides aggregated, de-identified reporting about the professional attributes of our website visitors.
When the Insight Tag loads, LinkedIn may collect your device and browser information, IP address, page URL, referrer, timestamp, and a LinkedIn browser cookie. LinkedIn processes this data in accordance with its own privacy policy, and the data shared with us is aggregated and does not identify you personally to Wishminds.
8.2 Your choices for LinkedIn and other advertising
- Manage your LinkedIn ad settings in your LinkedIn account under Settings & Privacy → Advertising Data.
- Decline advertising cookies through our cookie consent banner or preferences tool.
- Opt out of interest-based advertising through industry tools such as the Digital Advertising Alliance, the Network Advertising Initiative, or Your Online Choices (EU).
For more information about how LinkedIn handles data collected through the Insight Tag, see LinkedIn’s Privacy Policy at www.linkedin.com/legal/privacy-policy.
9. How We Share Your Personal Data
We do not sell your personal data. We share personal data only as necessary and with appropriate safeguards, including with:
- Service providers and processors: hosting, cloud infrastructure, analytics, CRM, email, and IT support vendors that process data on our behalf under contract.
- Advertising and marketing platforms: such as LinkedIn and other ad networks, to deliver and measure campaigns as described in Section 8.
- Professional advisers: lawyers, auditors, accountants, and consultants where necessary.
- Business transfers: in connection with a merger, acquisition, financing, or sale of assets, subject to confidentiality.
- Legal and regulatory authorities: where required to comply with law, court orders, or lawful government requests, or to protect our rights, safety, and property.
Where we engage processors, we require them by contract to protect personal data, use it only for the purposes we specify, and apply appropriate security measures.
10. International Data Transfers
Wishminds Technologies operates globally, and your personal data may be transferred to, stored in, or accessed from countries other than your own, including jurisdictions whose data protection laws may differ from those where you are located.
When we transfer personal data across borders, we implement appropriate safeguards required by applicable law — such as Standard Contractual Clauses, adequacy decisions, or equivalent mechanisms — and we transfer data only to jurisdictions permitted under the DPDP Act and other applicable frameworks. You may request more information about these safeguards using the contact details in Section 15.
11. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, including to provide our Services, meet our legal, tax, and accounting obligations, resolve disputes, and enforce our agreements.
Retention periods vary by data type and purpose. For example, marketing contact data is kept until you unsubscribe or object and for a reasonable period thereafter; recruitment data is kept for the duration of the hiring process and a limited period afterward; and contractual records are kept for the period required by law. When personal data is no longer required, we securely delete, anonymise, or de-identify it.
12. How We Protect Your Data
We implement reasonable technical and organisational security measures designed to protect personal data against unauthorised access, alteration, disclosure, loss, or destruction. These measures include encryption in transit, access controls, network security, secure development practices, monitoring, and staff confidentiality obligations.
No method of transmission or storage is completely secure. While we work hard to safeguard your data, we cannot guarantee absolute security. If we become aware of a personal data breach that affects you, we will notify you and the relevant authorities as required by applicable law, including the DPDP Act and GDPR.
13. Your Privacy Rights
Subject to applicable law, you have the following rights over your personal data:
- Right to access: obtain confirmation of whether we process your data and a copy of it.
- Right to correction: request that inaccurate or incomplete data be corrected or updated.
- Right to erasure: request deletion of your personal data where there is no overriding legal reason to retain it.
- Right to withdraw consent: withdraw consent at any time where processing is based on consent.
- Right to grievance redressal / complaint: raise a concern with our Grievance Officer (Section 14) or a supervisory authority.
- Right to nominate: under the DPDP Act, nominate another individual to exercise your rights in the event of death or incapacity.
- GDPR rights: where the GDPR applies, you also have rights to restriction, data portability, and to object to certain processing, including direct marketing.
- CCPA/CPRA rights: where applicable, California residents may request to know, delete, and correct personal information, opt out of “sale” or “sharing,” and not be discriminated against for exercising these rights.
To exercise any of these rights, contact us using the details in Section 15. We will respond within the timeframes required by applicable law. We may need to verify your identity before fulfilling a request, and certain rights may be subject to legal exceptions.
14. Grievance Officer and Data Protection Contact
In accordance with the DPDP Act and applicable rules, Wishminds Technologies has appointed a Grievance Officer to address questions, concerns, and complaints relating to the processing of your personal data. We aim to acknowledge and resolve grievances within the timeframes prescribed by law.
| Role | Contact |
| Grievance Officer / Data Protection Contact | Wishminds Technologies |
| privacy@wishminds.com | |
| Alternate Email | developer@wishminds.com |
| Postal Address | [Insert registered office address], India |
Placeholder note: Please replace the Grievance Officer name, postal address, and any dedicated privacy email with your verified company details before publishing.
15. How to Contact Us
If you have questions about this Privacy Policy or how we handle your personal data, please contact us:
| Company | Wishminds Technologies |
| privacy@wishminds.com | |
| Website | www.wishminds.com |
| Registered Address | [Insert registered office address], India |
16. Children’s Privacy
Our website and Services are intended for businesses and individuals aged 18 and over and are not directed to children. We do not knowingly collect personal data from children. Under the DPDP Act, processing the personal data of children requires verifiable parental consent and prohibits tracking, behavioural monitoring, and targeted advertising directed at children. If you believe a child has provided us with personal data, please contact us and we will take appropriate steps to delete it.
17. Third-Party Links and Services
Our website may contain links to third-party websites, plug-ins, and services, including social media platforms such as LinkedIn. Clicking those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third parties and are not responsible for their privacy practices. We encourage you to read their privacy policies.
18. Automated Decision-Making
We do not make decisions that produce legal or similarly significant effects about you based solely on automated processing without human involvement. Where we use analytics or profiling to improve marketing relevance, this does not result in legally significant automated decisions about individuals. If this changes, we will update this Policy and provide the information required by law.
19. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or for other operational reasons. When we make material changes, we will update the “Last Updated” date above and, where appropriate, provide a more prominent notice or seek your consent. We encourage you to review this Policy periodically.